The Belief Driven Buyer and the Social Media Community
Name:
The Belief Driven Buyer and the Social Media Community
Date:
November 20, 2019
Registration:
Register Now
Event Description:
“People want to be associated with brands that stand for something or are a force for change – 64% of people polled chose to switch, avoid or boycott a brand based on its stand on social or political issues. The study dubbed these types of consumers “Belief Driven Buyers”. – Richard Edelman, CEO Edelman
The Business of Business now includes SOCIAL PURPOSE. Your brand is now impacted by economic, political and societal changes whether you are a small business, corporation, academic institution, government of not for profit. Social Purpose is a risk that must be addressed.
Join us for one of two sessions with Faith Goodman of Goodman Sustainability Group and also Founder of award-winning national charity, Until the Last Child.
The Business of Business now includes SOCIAL PURPOSE. Your brand is now impacted by economic, political and societal changes whether you are a small business, corporation, academic institution, government of not for profit. Social Purpose is a risk that must be addressed.
Join us for one of two sessions with Faith Goodman of Goodman Sustainability Group and also Founder of award-winning national charity, Until the Last Child.
